Recently Telus and Bell have informed their users that they will now be charging for incoming text messages. Not only will people be charged the usual fee for outgoing messages, but now person receiving the text message will also be charged. It seems very strange. This would be akin to someone calling you and you getting charged for the call even if you do not want to talk to the person at the other end of the line.
This is clearly a blatant money grab by these two large cell phone companies to squeeze extra cash out of their existing customers. Of course, customers are usually locked into some sort of contract and can not escape without a huge penalty. Can the cell phone companies can implement this fee on existing contracts? It seems like they are going to try.
There has been a huge outcry from the cell phone user community. Petitions and class action lawsuits are being used to try to stop these extra charges from coming into effect.
This doesn`t currently affect myself as I use Virgin Canada as my mobile provider. However, it still concerns me that Bell and Telus can get away with it.
I would suggest that the best way to fight back is to take your number and move to a competitor that doesn`t charge for incoming text messages. Virgin Mobile, SaskTel, Rogers and others currently don`t charge for incoming text messages.
Vote with your freedom of choice and move away from the Bell and Telus at your next opportunity. You would think large companies would focus on customer service rather than implementing outrages cash squeezing strategies on their loyal customers.
This strategy does not seem new to Bell. Currently, we have Bell ExpressVu as our satellite television provider. We are already charged a large amount for our monthly satellite subscription. However, that`s clearly not enough for Bell as they have implemented an $3 ‘Digital Service Fee’. An easy to implement fee that add millions to their bottom line each month; at the expense of their customers.
As consumers we have the power to choose. We really need to make a conscious choice to do business with companies that have good customer service while ignoring those who choose to alienate their existing customer base.
